How would I explain AI-Readable Business Knowledge to a client who has never heard of AI visibility?

The simplest client explanation is this: your website is still for humans, but your business now also needs a digital representative for AI systems. AI-Readable Business Knowledge helps create that representative. Instead of asking the client to understand vectors, schema or JSON, explain that their business needs better approved answers, clearer service context, useful images and a controlled assistant layer. Use a familiar example such as a business whose best answers live in the owner’s head, old PDFs, sales conversations and product photos. Then show that the site can publish Q&A, categories, images and structured files while the assistant answers from the same knowledge. That is easier for most business owners to understand than a technical pitch, and it keeps the conversation focused on business value.