What should I do after the one-minute pitch to move them toward a walkthrough?

After a quick intro, steer the conversation toward a walkthrough where you show a live Digital Twin example and explain how the knowledge layer sits beside their existing site. The goal isn’t a hard sell; it’s to help them see how structured facts, public Q&A, and visual examples could answer the questions their AI tools will surface. In the walkthrough, focus on practical topics: what facts would be public, what Q&A would be included, and how the Own The Conversation fulfilment path would operate for their business. You can also align with their likely pain points and propose a small, contained next step to scope the work.